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tv   Charlie Rose  Bloomberg  October 5, 2016 10:00pm-11:01pm EDT

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>> from our studios in new york city, this is "charlie rose." charlie: maria sharapova is here. she is a five-time grand slam tennis champion and one of the world's highest-paid and highest profile athlete. in january, she tested positive for a heart medication recently banned by anti-doping regulators. she disclosed the infraction in march. maria: i wanted to let you know that a few days ago i received a letter from the idf that i had failed a drug test at the australian open. i did fail the test and i take full responsibility for it.
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charlie: the international tennis federation band sharapova from competition for two years. today, the court of arbitration for sport announced it was reducing her suspension by nine months. the ruling held that the itf's original penalty went too far for a violation that was committed unintentionally. sharapova is cleared to return to competitive tennis in april. in time for the u.s. open and wimbledon. i am pleased to have her at this table for this first time. tell me your reaction to this decision that came from switzerland. maria: friday morning was a beautiful day for me and my family and my friends. just the thought of coming back, i was in my bedroom, and i received the note from c.a.s. and i just screamed down to the first floor to my mother that i'm coming back. the last seven months or so, i
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knew that i had to -- she came up, she ran up the stairs, and i gave her a hug. i was so emotional. something that i wanted so much, i was having another opportunity at it. charlie: how heavy did it hang on you, the suspension? maria: it was a lot. i went through so many different emotions, from finding out when i received the first e-mail that i had taken the substance, and it was a shock to me. i said, how did i not know about this? i went through this shock, anger, sadness, and then something inside me just went above everything and i felt like it was almost the process of going through a breakup. [laughter] charlie: a breakup? maria: yes. i went through all these emotions. after a little time, i felt
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really above it. there is some sort of strength in me that felt really good about things. i went through two different hearings. obviously i was nervous about them, but i was so strong inside and i knew that the truth of my story, being upfront and honest, would get me through this. charlie: it came after investigation, you testified, and your team testified, and they looked into it. is it, for you, a repudiation of the international tennis federation? maria: it is. it is sad to say that, but i think it really is. i feel that in many ways, i have this incredible opportunity to play tennis again, but what i went through -- as i said, when i received the e-mail back in march, i was so shocked because i was taking a substance that
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was completely legal for 10 years, that a doctor had recommended for me after so many different medical tests. i was 18 years old. i had won a grand slam. all of a sudden i get an e-mail from the itf saying i had this violation. charlie: after the australian open. maria: it was actually a month after. the testing took place at the australian open. i thought, how could i have not known? there were so many ways i could have known, and i did not. i've had a lot of time to think about it. i think i took it for granted -- i became comfortable with the fact that it was just natural for me to take something that is completely legal. i was getting laboratory reports from moscow and confirmation that it was legal. charlie: this was prescribed by your doctor --
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maria: it wasn't even prescribed. it was an over-the-counter product. charlie: he suggested you take it. for diabetes possibilities? maria: mostly because i had a irregular ekg's and they were quite concerned with it. i think it just came with all the physical demand i started receiving after winning a big major. playing more tournaments, teenager at the time, went to a doctor -- i had never had a doctor before. going home, i don't want to practice for a week. this is not a normal feeling for an 18-year-old. my parents said we should probably find a doctor to do some blood work, some examinations. after doing all that, i started taking it. maria: when i received the
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e-mail in march, the first thing i did, i got on my phone and googled what it was. i have no idea. that is what hundreds and millions of people in russia see it as. charlie: but not used here and not in europe as well. just russia and other european countries. maria: in the majority of eastern european countries, parents, grandparents -- my grandparents take it. charlie: do you consider it a performance enhancer? maria: absolutely not. charlie: even now, you don't think it has the possibility of enhancing performance? maria: no, because i know how common it is. it is on the vital and essential list in russia, which protects, along with ibuprofen -- it is taken as aspirin in russia. i can't even wrap my head around that fact. i took it under my doctor's orders. that is how i kept taking it for years.
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charlie: one issue, why didn't you know? they sent you a notification in december. might somebody in your team who knew you were taking this -- there were others who knew you were taking it. why didn't they know? maria: the notifications were completely inadequate. it was false advertising. the e-mails that we received, saying changes to the anti-doping rules, had no additions to the prohibited list. no signs, no warnings. if you look at the others, weightlifting, figure skating, none of this was in that association. charlie: a more significant set of warnings? maria: there were no warnings from the itf. charlie: they said a number of things as a result of the investigation. they said they rejected the argument that you were
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significantly at fault for taking a prohibited substance to enhance performance, that you did not try to hide the use, that you took it in good faith over a long time. they said this was not about an athlete who cheated. under no circumstances could you be considered a doper. the question has to do with their motive in part. how could they be so -- believe that this, in your words, deserved a 24-month suspension? maria: i got a 24-month suspension, but they wanted four years, charlie. the itf wanted to ban me for four years. i went through the itf hearing in front of an arbitration that was chosen by the itf. so i'm in a hearing knowing that the people i'm speaking to -- this was four or five months back in london -- the people that i'm speaking to work chosen
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by the people that i'm in a fight with. they call that neutral. that is not neutral. c.a.s. is neutral and this is what c.a.s. awarded to me. charlie: do you think they were trying to make an example of you? maria: i never wanted to believe that, but i'm starting to think that. charlie: someone used the expression "tall poppy." maria: i never heard that. charlie: some say you were an example, saying that doping has no place, and no matter how strong and how celebrated the person was, if they thought they were using drug enhancement, they would take them down. maria: it is hard for me to speak for them. i think that i know what i was fighting against. i was fighting for my right to get back to the court.
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i was also fighting an organization wanted to ban me for four years. that was wrong because they didn't do their part. from the beginning, i came out three days after i got that letter about the violation. i came out to the world and explained my story and i'm proud of that. charlie: because you wanted to control your own case. maria: no, when i saw that, i wanted the world to know. there was no way i was going to tell people i'm injured, or let me just wait this out, or pretend like it is something i'm not. charlie: you wanted to take command of it yourself. maria: yes, and i owed it to my fans, fans that wake up in the middle of the night to watch me play, that have supported me, i owed that to them. this; astwo aspects to you were going through this, did you find people you expected to support you didn't?
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maria: what i learned is, i think i've always been an athlete that, i've said this from the beginning, i never had a role model growing up. there was never one person that i said, i want to be just like them. as i've been going through my career and young boys and girls would come up to me and say, i want to be just like you, i would say, no, you want to be better than me. dream to be even better than i ever was. during this process, i realized how impactful my career has been to millions of people and how it impacted young girls and boys, and older generations that have watched me from a 17-year-old girl to now. the amount of people that have stopped me in the last seven months is more than i've ever seen in my life, saying, i hope you get through this, you absolutely deserve to get back,
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you never deserved to get punished like this. the amount of people that i didn't know in different industries contacted me, e-mail me, showed their support, i think that is when i realized -- i always try to -- maybe i was a little naive about everything, how it impacted so many people's lives. it really made me realize that you set an example. i was proud of the fact that i came out and was able to say that. charlie: were your sponsors and the people you have contracts with fully supportive, or did they pull back and say, let's see this through? maria: my sponsors have been incredible. i must admit it was difficult in the beginning because none of them knew until my announcement. they didn't know about it until my press conference. from that point of view, it was
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a shock to everyone. but i wanted it to come for me and not for anyone else. nike made a pretty tough statement. it was hard. i was with them since 11 years old. charlie: what did it say? maria: i don't remember word by word, but it was aggressive. they've been through a lot with athletes. i took a personal because i consider them my family. i have a lot of pride in being part of their family. it took a little bit of time to speak to mark parker about what happened. charlie: and when you told him? maria: we had a great conversation. he's been amazing. all my sponsors have been incredibly supportive. charlie: you will not lose any sponsors because of this? maria: i hope not. charlie: the interesting
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question too, a remarkable career, but to be away for 24 months -- you are, what, 29? yes? [laughter] maria: i am, don't say it like that. charlie: but you have a remarkable career, but this kind of absence, if it had been two years or four years, could have had an incredible impact on your career. it could have been over. maria: absolutely. my career was never going to end this way. from the first day i got that letter, that was when i started my comeback. charlie: did you ever doubt he would be sitting here today, feeling very good about the future? maria: i never doubted that i would be back. i certainly had negative days. i went through the ups and downs. charlie: who did you depend on, your mother?
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maria: my mother, my father, my team. [laughter] a very small group of people. my coach has been amazing this whole process. i feel there are people in my career and in my life for certain reasons, and one of them was this. ♪
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charlie: you were born in chernobyl. maria: i was. my mother was pregnant with me for eight months about 30 kilometers from the explosion. charlie: you left chernobyl. maria: we left. i was in belarus, then we fled to russia while my mother was pregnant. i was born in russia, inside the -- in siberia. when i was two, we moved down to sochi, much warmer place. [laughter] charlie: the story is that martina navratilova saw you when you were seven. maria: i started playing tennis when i was four, and when i was sochi atsomeone in this park we played at, they said i had talent. i'm not sure how anyone could say that when you are six years old, but they said, there's an exhibition that martina
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navratilova is hosting in moscow with 200 kids. they said, why don't you go? my father and i went. i was on court with hundreds of kids. it was chaos. she was feeding a few balls to the kids, having a chat. i'm not sure what happened, but the next thing you know, i did see her coming up to my dad and having a conversation. i think she said she thought that i had talent and we should do something about it. a year and a half later, we were on our flight to miami. charlie: on your way to see nick bolitierri. and he didn't take you at first glance. [laughter] maria: we went to a few different academies. knocked on everyone's door unexpectedly, here's a seven-year-old girl. she just wants to play tennis. eventually, i've never been back to russia ever since, not to live.
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charlie: and your mother came later. maria: i came with my father. he got a working visa and i joined him as someone who could at the time. my mom couldn't come for the first two years. i couldn't go back. charlie: you simply had to communicate in whatever way you could. maria: at that time, it was just regular mail. charlie: when did you know you had the right stuff, that you could win competitively against the best players in the world? maria: i don't like to ever know that. that is what keeps me motivated. i never feel that i'm great. people asked me about legacy. grand slam champion, you've been number one in the world -- i go to a tournament as if i never won it. i always feel that i have to have that edge, where i inspire my own self.
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that is how i do it. charlie: you won roland garros twice. the next time we see you playing competitively will be a roland garros. maria: that will be my first grand slam back. get the slide board out. [laughter] charlie: tell me how you see your game today. maria: well i haven't seen it in eight months. i don't know what to say about that. [laughter] it is funny. i haven't thought about my game in a while. charlie: preoccupied since you got the phone call? maria: well, i've been very occupied. i haven't been home that much. i've traveled a lot. i've done things that i never had the opportunity to do, in a time where i didn't know what my future would be. i felt like i had a schedule and i had a plan. i never knew what weekends felt like.
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for the first time, i actually know that there's a saturday and a sunday and i'm actually looking forward to those days. before, your mindset is so different. the weekends are grand slam finals. charlie: some of the best tennis may be ahead of you. maria: i hope so. i just got the best gifts that i could have got for my 30th birthday. charlie: you have some reason to believe they would reduce the suspension based on what they had done in the past with some variety of occasions. maria: but you never know. the itf tribunal in the past has been overruled by c.a.s. in the last six times, including my case. so you can be optimistic and hopeful and all of those things -- charlie: it is your life and career at stake. maria: yes.
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you can't go into it thinking, yes -- i went into the c.a.s. hearing with a different mindset. i went into it as, you know what, this is my career on the line. i'm going to do something about it. it was more of an internal feeling. charlie: do you feel like it is fair to say you are tough in the face of adversity, that somehow the kind of life you have lived has given you some of that stuff? maria: i believe so. i've never used the word "rejection" in my life. i don't believe in rejection. i don't believe in no's. i just get through it. i was born to be a warrior. charlie: how were you born to be a warrior? maria: there's something, when i've had challenges in my life, i've persevered. that is not just me.
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whether you are a tennis player, another career, when you have challenging moments in your life -- my first one came when i had shoulder surgery. i was out for a year. there is something that builds. you don't know it is happening, but it is something inside of you that builds. it almost becomes immunity to pain almost. during that time, i was training, doing everything i could, with no knowledge that i would ever go back on the tennis court after shoulder surgery, with no one that ever came back and won a grand slam after shoulder surgery. but i went through it. when i went back on the court, and i was playing tournaments, i was making errors and losing matches i maybe shouldn't have lost. people were saying, she's never going to come back. nothing fazed me because
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something i built inside of myself, this strength over time got me through that. , for me, this is another example of that. charlie: because my point. when you go on the court against serena, in your mind, you think you're going to win. maria: of course. [laughter] maria: why would you go on the court if that is not the way -- charlie: she can intimidate people. she's won more recent matches one-on-one against you. maria: in a huge way. but as a competitor, you can't think like that when you go out on the court. you should just leave. charlie: if you think you can't win, you don't want to be on the court anymore? maria: not that you don't want to, you shouldn't be. charlie: some people get intimidated. in fact, you did that to people. maria: i think there's definitely -- when i walk on the
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court, a lot of times, i feel that i have a great edge and i haven't even hit a ball. it is a great feeling to have. charlie: because you have confidence in what you can do. maria: yeah. it's a confidence that transitions into -- in tennis, it's different. a little bit maybe the another sports. you don't have to be the best version of yourself every single day. you just have to be better than your opponent on that day. if that means you are better than your opponent by being mediocre on that day, that is good enough. charlie: when you lose, what do you say to yourself? my opponent happened to be better than i am this day? maria: that is one of a few things. charlie: what else do you say? maria: i'm a little more critical than that. i'm tough on myself. i expect a lot from myself. what do i train for if i don't? charlie: when do you think you
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can do in tennis now? you've won every grand slam. the u.s. open, the french, wimbledon, the australian. that puts you in the hall of fame right there. maria: i hope so. [laughter] charlie: what are the career objectives now? maria: to continue that. i don't think of a particular title. i don't think of a particular trophy. i don't think of a particular tournament. of course the grand slams are special. especially when i've had the amazing opportunity to hold all four. but when i go in the middle of nowhere to play a tournament and it is a smaller event that is maybe not covered on tv, my attitude is no different than when i go out and play the finals of a grand slam. of course i want to win grand
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slams, but it doesn't matter if i'm going out and playing an exhibition. i still travel with my team to make sure i'm doing the right thing. charlie: who is on your team? maria: my coach, my physio, my fitness coach, and a hitting partner. occasionally my mother travels with me. charlie: one of the people who came to your defense was the number one male player in the world, novak djokovic. really supportive, believed in you, had confidence in you. it means something. maria: it does. it means a lot. public wording is a little different. i received some personal messages. i received a lot of personal notes and e-mails and messages. charlie: saying what? maria: messages of support from many players, many top male players as well.
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every time i would receive one of those messages, i would be quite strong. ok, this is all going well. i would receive one of those messages and get so emotional. the respect level is incredible. i've always had the great opportunity to meet people from different industries, actors, musicians -- but when i meet athletes, there's a sense of respect for each other just because we know our careers from the inside and out. the sacrifice we give, what it takes, it meant a lot to me. charlie: there was also this, one you did not know. you didn't open the e-mail. nobody on your team knew. i guess there was some question as to whether they had need repeated efforts before. maria: the itf?
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charlie: did they do that or not? maria: i opened all the e-mails in 2015, but none of them talked about the new prohibited list. charlie: there was no e-mail you opened that said there's a new prohibited list? maria: that didn't exist. that has been talked about in the c.a.s. report. charlie: here we have a case -- and this is the important point, too. you didn't intend to take a performance-enhancing drug. you took something that you thought you were taking for medical reasons. maria: i didn't think. i was. charlie: you were. you have to sit out 15 months. it is a lot. it is not fair or it is fair, or do you simply say, yes, it was a prohibited drug, and therefore i have to take the medicine they have prescribed? maria: according to the rules, it was impossible to get less than a year. i knew that i would be out for a year for sure.
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charlie: you have to get a year suspension. maria: in the tennis rulebook. not in baseball or football. in tennis, for this particular substance. in the category that it was in. charlie: so it is defined almost by law. maria: yes. so i received 15 months because i did not delegate to my manager how he was checking that list. i just gave him the responsibility from 2013. in 2015, that list wasn't checked. and that's why i got the three extra months. charlie: what is the lesson you've learned from this? maria: i've learned many lessons. i've learned there are a lot of things that could have been done to prevent this. charlie: by you and your team? maria: myself being more proactive, speaking to my manager at the end of last year
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and saying, did you check it? is it permissible? but then, as i've been going through this process, i've learned how much more other federations did in this case, around this substance. charlie: trying to inform players and athletes? maria: they informed players directly. we are not in hiding. we play over 20 tournaments a year. we are constantly on the road. the itf organizers are always around us. i played the fed cup final last year, which is one of the biggest itf events for the year. i've been on the monitoring list through wada last year. they tested me numerous times. they knew i was taking meldonium. there was no direct access to me. i was right there. they could have told me. charlie: they knew you were taking it, and then it became on the list and they should have told you.
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they owed that to you. maria: there's a reason why there's a monitoring list. they said, there's a confidentiality breach if they would like me know. but what confidentiality breach would there be if they went directly to me? this is a very popular substance in eastern europe. millions of people take it. it is like aspirin in the united states. why not make a bigger notice of it? charlie: do you know of other players who were taking it? maria: i do not. charlie: other players from eastern europe or russia? maria: no. charlie: it is never talked about? maria: no. charlie: when you look at this, it raises questions by the nature of all the exposure this has gotten as to whether there is doping, a drug enhancement, performance enhancement, in tennis.
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is there, to a significant degree, in your judgment? maria: i think i can only speak from this case, from my own experience. i can't speak on behalf of anyone else. when i found out about my violation, i took it into my own hands. i knew my medical history. i knew why i was taking the substance under doctor's orders. as far as anything else, i have no idea, no knowledge. charlie: players don't talk about it. maria: not at all. charlie: there's the old saying, if it doesn't kill me, it makes me stronger. does this make you stronger? maria: i believe in that saying so much. [laughter]
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i do believe it. there are a lot of things in my life that have made me really strong. i had a very tough upbringing. i moved to the united states as a young girl. we didn't have much money. charlie: with one parent. maria: with one parent, with $700, with no knowledge of where we were going. i was living a dream. basically, my parents paved the way for me to realize my dream. i've gone through a lot. this is part of my journey. there's no doubt in my mind. as i said before, i'm coming back in april. charlie: thank you for stopping by. maria: thank you for having me. charlie: maria sharapova. back in a moment. stay with us. ♪
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charlie: steve aoki is here. he's known for his energetic and infectious sounds. he's also known for his onstage antics. fellow dj diplo says, dance music doesn't really have a personality. steve has an abundance of personality. he has been called the hardest working dj in the industry. a new documentary on netflix really is -- reveals a
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lesser-known dimension of the entertainer. here is the trailer for "i'll sleep when i'm dead." >> performing your music, having that connection, that is the ultimate rush. and the truest of addictions. last year, i cracked over 300 shows. >> he's a machine. >> steve brought a rocker attitude to dance music that didn't exist. i think that is motivated by whatever weird passion his father had. his father is an insane person too. >> his dad was almost like a superhero to steve. he broke a world record hot air ballooning. he didn't really know what he was doing. he just did it. >> growing up, it was always, how do i impress my father? >> he struggled. >> i didn't know how to run a
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label. he would say, you need to get a job. you need to do something with your life. >> family comes number three. >> i wanted to prove to him that i could be successful with music. >> it was showing that i can uphold the aoki legacy. >> they said he was crazy. the man with nine lives. >> it is sort of dangerous for the artist himself. >> i just feel so lucky that i'm in this position. i don't want to sleep on it. charlie: i'm pleased to have steve aoki at this table for the first time. welcome and congratulations. i met your father. steve: europe was his stomping ground too. whenever i come here, i say goodbye. charlie: what was it?
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the thing that sticks delisting you is a sense of the life he lived, a sense that, give it all you've got every time? steve: he instilled that in every waking moment when i was around him. he was the busiest man that i knew. his work ethic was insane. he's always drilling that into his kids, into me. charlie: but you have that same kind of work ethic. steve: right. i feel like he taught me by -- in a way, he instilled this idea that you have to do it on your own. i can't just hand things to you. if i hand things to you, you're not going to understand how to survive. if he was like, this is my
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business, benihana, follow in the footsteps. then i might not learn the survival skills and business ethos to really, possibly run a company like that. instead he was like, you figure out what you need to do with your lives. when i decided it was going to be far different than what he expected, he was like, this is not what i intended when i said, step out on your own. then i had to prove to myself and to him that i could actually make it on my own. at the tail end of his life, i was able to show him that i got to a place where he didn't have to worry about me. charlie: was music a part of his life? steve: not really. he started as a bassist when he was in high school. i think he retired that because he didn't see a career path
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there. when i picked it up, the guitar, the base, and started being in bands, i thought he would share an affinity with me. at the time he was like, have fun with your toys. you will eventually grow up. charlie: and do something real. steve: and then he realized that this was the career path i wanted to choose. when you are in these bands, you are not making much money. when you are starting a label, you are not making much money. he saw a short lifespan as far as where my career path was going. just like any traditional japanese parent, he was like, you need to wake up. get a real job, a stable job. you're not going to like it, but you have to do that. charlie: you said once that if you weren't a dj, would be dreaming of the life of a dj. what is the life of a dj? steve: i guess the life i'm living now.
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charlie: music and music. steve: exactly. making music and playing music. that is like, essentially the same thread i was doing in bands. charlie: visit the performance aspect that is most appealing to you? steve: it is the end result. you make this music so you can connect with people when you play it out. you play all around the world. you get to see the impact it has, from people in spain to people in el salvador, japan, australia, all over europe, america. it is incredible. there's a global connection. ♪
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charlie: do you consider yourself an artist, musician, dj, what is it? performance artist? steve: all of the above. charlie: performer, musician, creative -- steve: dj kind of wraps up it all. charlie: what is the deal about throwing cake at the audience? steve: i'll rewind back before then. there was a point in time where i wasn't doing any sort of activities on stage. when i had the opportunity at coachella in 2009 to have a stage show, i thought about what i would be bringing to the stage. like in this song, i'm going to be stage diving.
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in this song, i'm bringing out these rafts in the crowd. i was thinking about new ideas to entertain the audience. some of them stuck. some of them were really popular. the cake was something i introduced in 2011. every artist wants to bring a unique element to the show. something that says, hey, that is a steve aoki thing. i want to see that show. i want to get caked in the face. these kind of things. charlie: is a defining act. steve: it makes it unique and experiential. you go to the show, you are experiencing it. charlie: tell me how you think you changed electronic dance music. what did you bring to it that was not there, or how did you make it more of something?
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steve: i was part of a group of people that brought a level of entertainment, if you will, to the show. as far as the live show, i brought a level of entertainment that might have not been there before. for added more color. as far as the production side of things, which is why people even come to the show, because you have to have the music to draw people, my goal is always to work outside of my status quo. i prefer to work with hip-hop artists, country artists, singers that have not worked in this space. i want to find new ways to reinvent this sound and not be so pigeonholed. the sound is changing. for one, edm artists are top of the charts as far as what is out there in music. it gives us more of a forum to think outside the box and not necessarily think, is this going to affect only the dance floor?
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charlie: where do you think you are in that? if calvin harris is where he is, where are you? steve: i don't really think about it in the scale of -- if i think, i need to write a number one hit so i can survive -- i've always survived without having hits. i have a very healthy ecosystem that exists. my music survives in that world. but of course we can all dream to have songs that permeate culture and/or listen to buy millions of people. that is essentially the goal. charlie: how have you used social media? steve: for me, it is a big deal. you get instant feedback. not always good. but i love that feedback.
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the feedback is a big part of the process. charlie: where do you see the evolution of all this, or are you just in the moment and that is it? steve: everyone thinks about the five-year plan. charlie: not so much a plan, but how it has its own momentum. and you know it is going somewhere. steve: that is the hardest thing to answer. that question is always asked. where is our music going? it is always fluctuating. charlie: but it has never been stronger, never been more listened to and performed. its moment is now. steve: there's artists that, like we said, have reached the top of the charts. we have that as an outlet. that is incredible, that we have that. charlie: suppose somebody is watching this show right now and saying to themselves, what is electronic dance music?
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is it simply what they say, electronic, dance, music? steve: that is why edm is such a great term for it. it is a recent term, maybe 5, 6 years old. but the words are very much what it is. it is basically about producers that produce electronic dance music. you can merge with different genres. now it is happening more and more. charlie: has the bubble burst in america? steve: the bubble, in my opinion, has burst to a point where -- the level of inflation existed a few years ago and there was a huge influx of djs coming in, getting paid at a really high value. now it is simmering down to the economics of the business. especially like las vegas, the djs are being paid in proportion to what they are bringing to the table.
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let's say like at a club, a dj is getting paid an exorbitant amount of money. is it being valued at the right price? charlie: so in a sense, you are seeing a certain percentage. steve: there's certain ones that can exist in that system. charlie: night after night. steve: that can bring in that amount. the rest are being valued at the rate, the economic scale of the business. before it was just influx, everyone coming in, and the hype was there. now it is leveling the playing field out. charlie: there must be a whole bunch of people now seeing the economic success, seeing the popularity, saying, this is what i want to do.
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steve: of course. charlie: that is the kind of music i want to be. steve: when i was a kid, i wanted to be in a band. i was happy getting paid $20 to play in front of 15 people. i was extremely happy about that. now i'm a dj. i've been a dj for 15 years. i see that as, this is a generation's choice of music. wherever i play, i feel that kind of gravitational pull. it is a lot of coming into the scene, becoming young producers, young djs, and they have a strong voice. some of them are the strongest, like martin, who is really young. he's been dj in since he was nine years old. he's one of the most influential voices in the whole ecosystem.
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charlie: in terms of what he does is where the business is going? steve: he's also part of the future of the business. it is about the connection with your fans. people really connect with him. i think also because of the age and because he writes and produces incredible music, you combine the two. it is like exponential, one plus one equals 10. charlie: your father once said his priorities were work, family -- work, health, and family. steve: the first time i heard that was when i watched his film. but that is not foreign to me. that is what i grew up under. that is the rocky aoki tradition. charlie: you knew that because you lived that. steve: i was kind of giggling. this is a very rocky aoki saying.
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that is what -- he drove that into everyone that was around him. work is number one. charlie: what criticism bothers you the most? steve: i love what i do and i care about it so deeply, so when people trod on that, that is what hurts. when they say, i don't dj, i don't produce, i don't do this, i don't do that, try to cut me down in that way when i worked hard to get to this point, that is what hurts. charlie: to not get the credit you think you deserve. steve: exactly. at the end of the day, i just keep doing more. that makes me feel like -- it gives me a sense of my ethos.
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what did andy warhol say? if people are criticizing your work, you just create more work. charlie: the idea for the documentary, "i'll sleep when i'm dead," your title? steve: i'm not entirely sure. i tattooed it on my neck. [laughter] steve: definitely a motto of mine. right here. [laughter] charlie: where do you want to be next year if we come back and do another interview? how will it be different? steve: i would love to come back. my future projects, i have one coming. i'm starting to write a book.
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charlie: a documentary, a book, continuing to perform 300 nights out of 365? steve: my magic number now is 220. i like to hover around that number. 300 was excessive. low 200's is a comfortable place. charlie: i love the fact that this is an lp. steve: it was my first time seeing this physical copy. having you hold it is a special moment. having you hold the physical product that i've been staring at one a computer screen. charlie: tell me about it, "neon future odyssey." steve: it is a collection of my first two albums selected new tracks. neon future is my obsession with future science. i have ray kurzweil. he's speaking on it with jj abrams.
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kip thorne, a huge astrophysicist as well. charlie: great to see you. thank you for joining us. see you next time. ♪
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i'm mark crumpton. this is bloomberg news. let's begin with a check of your first word news. hurricane matthew is taking aim at the east coast. at least half a million people have been ordered to evacuate. the storm killed at least 11 people in the caribbean. president obama is praising the climate change accord. the agreement commits rich import -- rich and poor countries. >> if we follow through on the commitments that this paris agreement embodies, history may well judge it as a turning point for a planet.


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