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tv   Big Problems Big Thinkers  Bloomberg  February 4, 2017 1:30pm-2:01pm EST

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narrator: our world today is wealthier than ever. but not everyone shares in this wealth. today's young business leaders are challenging this, changing the way we think about money, its power and its purpose. this is a new generation. this is the new philanthropy. ♪ narrator: alejandro legorreta is one of mexico's most adventurous and innovative investors.
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but he isn't just investing in the financial markets. alejandro: i think all around the world, entrepreneurs need to have a social conscience. you will change the people you are helping. that is very important. and then you will change your world also. narrator: for alejandro, his investments must have a ch wider reach. and his intriguing mixture of business and philanthropy aims to build a better future for the poorest people in the country. alejandro: our mission is to change the opportunities of a lot of children in mexico. good investments are wonderful, but not in comparison to a smile of a kid saying thank you after you have helped him have a different opportunity. ♪
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alejandro: my name is alejandro legorreta. i am from mexico city. i am the ceo and chairman of sabino capital and co-chairman of the legoretta hernandez foundation. sabino capital is a private investment firm created around 2007. and it is my financial arm, which i put together all the knowledge, and all of the opportunities to invest mostly in the stock market. the characteristics of a good investor, i think, are patience, character, and obviously knowledge about what you are doing. if you are going to gamble, you have to go to las vegas. that is another world. ♪
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alejandro: the economy in mexico is really well. having said that, there are a lot of things have to be done, and maybe the most important one, which everyone has to deal with, and entrepreneurs even more, is corruption. because then with corruption, the rules of some basic things change completely depending how much you are going to give a bribe or not. and then it makes it more difficult the possibility to survive. ♪ alejandro: some people say it is about $100 billion a year related to corruption. but i really think it is much
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more. the only way to attack it is the rule of law. and the social organizations and citizens realizing that the cost of a corrupt system could be huge. i think businessmen have to take an -- an important step and most people have to take an important step and say, we are not going to stay. those people are killing the future of our kids. and those people should be in prison. ♪
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alejandro: in sabino capital, we look for companies that at least doesn't make any damage to mexico. mario: my name is mario gamboa. i am the ceo and cofounder of intellimetrico, an analytics company where alejandro is an investor. the company was founded three years ago. one thing that alejandro saw in this company was the potential to push changes in the front of corruption. how? well, what we do is process large amounts of data and finding dirt requires a lot of effort. one of the things we specialize on is in text analytics. we process large amounts of textual data. when we talked to alejandro about that capacity, he became very interested. he said, well, what can we do to
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improve things in the country, to improve things in government with these types of technologies? ♪ alejandro: if you take out corruption, i think mexico could easily be in the top 8, top 6 countries in the world in the next 20 years. for sure. but you have to take out corruption. with the corruption, that is impossible. mario: we are currently working with a government agency to try to facilitate the information flow on what is happening to journalists, and how they get threatened, and what are the crimes associated to journalists. you see that that is one key example of what we are doing, how it is helping the country in a more general way, and in a
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very pragmatic way. ♪ alejandro: what we spend in philanthropy in mexico is less than .004% of gdp. to give you a perspective, brazil is around 1%. in the states, it is around 3% of the gdp. so there is a huge gap. until business people change their mind in which they see social causes and philanthropy, that may be the most important goal. if people don't change their minds in which they have to get involved in more not-for-profit organizations, mexico is not going to develop in the way that we want. ♪
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announcer: alejandro legorreta is one of mexico's most innovative investors. he believes by investing ethically, and with a strong social conscience, he can help rid mexico of the poverty and corruption which is still afflicting society. at the center of his strategy
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and his motivation is his family. alejandro: this is a tribute to my family. here is the most important area of my family, my four ladies. my wife andrea, alejandra, andrea, and anna sophia. and this -- this part of the family is where my energy comes from. the most important area of my life. this one is a photo i like very much with two of the persons who i admire the most. roberto and alfredo. alfredo harp. ♪
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roberto: my name is roberto hernandez. i am a former banker. alejandro was a lucky guy who married my youngest daughter. alejandro: i was really nervous at the beginning. because it was a very important decision. i was really young. and if you assume that he is an important person, i was like, what am i going to do? there is no way i will be able to impress him in any way. but after a couple of years he started to realize that i was not just a guy who was trying to get together because of the position. but it took a while. it took a while. he is a very smart guy. so, i think he was analyzing me to see what i was made of. ♪
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>> i think that in a culture like mexico, things have very clear connections. if you want to have the culture that you are dreaming about, you need to have your feet in both parts -- the social part and the business part. i think more and more, this social responsibility -- this possibility is growing in the new generation. it is not complicated. the challenge is to focus on what do you want to do. alejandro: i think roberto hernandez and alfredo harp had a lot of influence on our philanthropic point of view. because they are very efficient. they -- they take seriously philanthropy. they try to measure how their investments are going. it is not just like i will give you the money and forget about it.
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fernando: well, i am fernando landeros. i am president of teleton mexico and teleton u.s.a also. teleton is the largest free assistance for disabled kids in the world. and i have known alejandro i think for the last 15 years, more or less. he is a member of our board. and he does many things. maybe mainly two specific things. one, he helps us do the operation to maintain the rehab system that we have. and the other one is that he is in charge of all the economic subjects of the foundation. he tells us what to do with the money that we reach and the donations, how to invest that
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money, how to make it last longer. and he knows that field very well. he is very wise in that field. everything alejandro builds is in big dimensions. [laughter] fernando: he never does small things or small projects, no. he is very wise to choose the most effective action. he chooses that effective action and he goes further and grows his dreams into a huge project, no? so yes, alejandro, i think his heart -- his projects are as big as his heart, and as wise as his mind. ♪ alejandro: they started to talk about things that they -- that they were seeing, you know, things that they were feeling. mostly in the south part of mexico.
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and, well, at the beginning, there were just ideas and promises, you know. and now they are all realities. my wife and i created the legorreta hernandez foundation around six years ago. the boss in my foundation and in my family is my wife andrea. so that is why i have a successful marriage and that is why the foundation is very successful. she makes the daily decisions. and i am the cochairman and i help her in the strategy point of view. the strategy of the foundation is to attack five different problems, which is education, health, citizen, knowledge, and entrepreneurs. mostly in young people. and mostly in the yucatan
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peninsula. in a philanthropic point of view, we are investing, and our main bet is for children. ♪ alejandro: once you help one person, indirectly, you are having an important influence in their families. i mean, it is a small town culture. there are some cases, in the yucatan, for example, in which they receive a scholarship to do their college and this is the first member of that family doing college. good investments are wonderful and i enjoy them very much, but nothing compares to a smile of a kid saying thank you after you have helped him have a different
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opportunity. ♪
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narrator: 20 million children and adolescents in mexico live in poverty. investor alejandro legorreta is pioneering a holistic investment strategy in the rural southern state of yucatan. ♪ alejandro: we are doing a lot of projects in yucatan in different areas. we just started one a couple of months ago in a very poor town. we construct and now maintain
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community kitchens for 360 kids. and that is very, very important because we were trying to do some other projects there, but right away we realized those families were earning less than $1 a day. so it was impossible to do anything if they do not have their basic needs covered. ♪ alejandro: today's menu will be pasta, chicken, and salad. and then they will have a dessert, maybe with a glass of milk. so that is very important for us. if this didn't exist, we could not guarantee for them to have one protein per day, at least -- one animal protein per day. it is very common to find here a
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mother with a baby of two months old giving him coca-cola in a regular basis, in order to keep him fat and in order to keep him awake for the whole day. so, that is why the nutrition problem here is kind of different. not a traditional point of view of starving. it is much more an intervention point of view. [speaking spanish] ♪ [speaking spanish]
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alejandro: when we first met them, they were earning 1/10 of what they are earning now. but we realized they were really hard-working people. so, we helped them put in order their accounts, we helped them to have a trademark. so, after that and a lot of work, and a couple of years, now they are swimming by themselves. they are sustainable. so, that is a very good example related with one of the pillars of the foundation, which is enterprise. it is micro-enterprise, maybe for us, but for them, it is
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total enterprise. ♪ [speaking spanish] alejandro: more investments in the mexican economy will create more opportunities and eventually more spending and investing and eventually more growth. so, it is like a fortuitous cycle. ♪ alejandro: so i think sisal is a perfect example of a lot of
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the small towns that we have in mexico in which -- there is a great opportunity for investments, but also you need the time and the passion of a businessman in order to partner them in a sustainable way. so, our approach here in sisal was in a holistic point of view also. first, we opened a restaurant like six years ago in which we help fishermen to sell their products in a fair value price and also in a sustainable fishing way. second, with that, we attract much more tourism, in which are going to demand english-speaking people. we are opening a community house in the town, in which we are going to give computer skills and also english skills, so they will be able to give the service to those persons. which will take us i think 10 years, but it will create this
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2000-people village in a very nice, sustainable place. someone can come and create a huge development, destroy the place, and leave. we are not doing that. we are investing time with locals, and i think the future comes investing in sustainable developments in which you protect nature, and you help others to have better opportunities. ♪ [drums playing] [speaking spanish] [laughter] ♪ fernando: i think now alejandro is doing an incredible work for our country.
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you know? when he fights for education or what he does in building economic opportunities for people with very low incomes, it is really incredible. that is the way he does philanthropy, not as someone who just gives, or makes a decision from a chair, or from a very elegant office. he goes to work, he knows people, he knows their name, he knows what they can do. and he is very close to the people. mario: i definitely think alejandro can have a huge influence in mexico. and he is a smart guy. he is not doing it alone. nobody can do it alone in this country. it is because of his vision. it is because he has been able to identify the right components out there and connect them. [speaking spanish]
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alejandro: my advice to young entrepreneurs in mexico is to believe in your country, to protect nature, and to make investments in the long-term. get really involved with people, and help them develop and get a better type of life. with that, in the long-term, it will be more profitable to you also. and everybody wins. ♪
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♪ [opera music plays] [singing in italian] ashlee: this is muriwai beach in new zealand. this is a sheep. and this is gandalf. most people come to new zealand to check out the country's unmatched beauty and to get their middle earth fix, and that makes perfect sense. but on this trip, i'm hunting for something else, something less obvious.


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